Rudolph  Perz obituary

Rudolph Perz Obituary

Chicago, Illinois, United States

April 30, 1925 - April 01, 2015

Share Obituary:
2,580 Views
Rudolph  Perz obituary

Rudolph Perz Obituary

Apr 30, 1925 - Apr 01, 2015

This obituary is administered by:

Pillsbury Doughboy Inventor

 

The "Poppin' Fresh" creator imagined a doughboy popping out of a Pillsbury dough can

Pillsbury Doughboy creator Rudolph R. Perz diedWednesday aged 89. He invented one of the most iconic characters in modern advertising for the home baking brand.

According to General Mills, which owns Pillsbury, the chubby baking icon first debuted in a 1965 Pillsbury crescent roll advertisement, boasting 87% brand recognition three years later among American consumers. Perz, a copywriter for the Leo Burnett advertising agency, designed the trademark character while imagining a soft doughboy popping out of a Pillsbury dough can, naming his creation “Poppin’ Fresh.”

Perz used stop-motion clay action to animate the doughy kitchen helper and give him a mirthful laugh when tickled in the stomach. The Pillsbury Doughboy character has since spawned everything from Macy’s Thanksgiving Day floats to doll playsets, in addition to helping millions of American housewives and husbands bake cakes and rolls.

“We are saddened by the loss of Rudy Perz. Nearly 50 years ago, he created one of America’s most loved and adored characters, the Pillsbury Doughboy. Our thoughts are with Rudy’s family during this difficult time,” Pillsbury president Liz Nordlie said in a statement.

Perz’s funeral will be held in the Chicago area this weekend.

CREDIT: Sabrina Toppa for TIME

You can to the family or in memory of Rudolph Perz.
Share Obituary:
2,580 Views

Guestbook

Loading...

Consider Viewing

Search for similar obituaries in: Chicago, Illinois, United States
obituary photo for Robert

Robert N Johnson

Jul 13, 1977 - Dec 09, 2024
Chicago, Illinois
United States
obituary photo for Robert

Robert N Johnson

Jul 13, 1977 - Dec 09, 2024
Chicago, Illinois
United States
obituary photo for kreg

kreg Reed

Jul 25, 1970 - Dec 08, 2024
Carterville, Illinois
United States
obituary photo for Dailey

Dailey Sue Damhoff

Mar 24, 2006 - Dec 08, 2024
Morrison, Illinois
United States